I try to support local businesses whenever possible. I like that I can get to know them and their history in the area. I also like that they are a part of the community and often support it in various ways. As an extension of this kind of thinking, I like to find out about the sites on the Internet that I do business with as well. Because the Internet can make things feel more impersonal, I often research potential companies before I spend my money there.
I do the same for companies that would like me to advertise their site or give a discount to the Preparedness Club. I’m not saying I have to know them well, but I try to find out if they’re shady and how they treat their customers. Because of this, I have decided that I would give companies who advertise on the site or support the Preparedness Club the chance to let you get to know them a little better. To do this, I will make a post from time to time, giving them the chance to do a little question and answer session with me.
I get alerts from AlertsUSA and have frequently gotten alerts sooner than I could find them anywhere else. As a reminder, Preparedness Club members save 25% on an AlertsUSA subscription.
1. How did your company get started and what was its main goal?
We started after the 9/11 incident. Many lives were lost as a result of inaccurate or no information reaching those away from a television set. As an example, workers in the South Tower being told to stay put and there was no danger. In the months following the attack, we saw an opening for an alert service for mobile devices that would propagate accurate information on breaking events, as well as threats of national significance. The service was intended to be fast, based on text messages given the low bandwidth requirements and free from hype.
The principle goal of the service was, and remains to this day, to increase the user’s level of situational and threat awareness.
2. What major changes have you seen since then?
The major changes we have seen have principally been through mobile technology and the speed and types of information we can to subscribers.
What was once limited to pure SMS messages has expanded to include audio and video. Where users at one time had to dial into a number in order to head audio messages, the audio can now be streamed to the user by simply clicking a link.
3. What would you like people to know about your company?
We are a Christian owned and operated business that tries to honor the Lord in all aspects of the operation, from the quality and accuracy of the information delivered through to the manner in which we interact with customers.
Foremost, customers can rely on the knowledge that AlertsUSA is always watching for dangerous developments and if some bad happened of national significance, they will be made aware.
4. How can your company help people to be better prepared?
A. Trust: There are many types of threats and events the mainstream media will not report on or will intentionally withhold or slant critical information. One example is emergencies at nuclear power plants. AlertsUSA does not operate with sensitivities to advertisers, other business units or investors, as do the mainstream media outlets. If a threat develops that poses a danger to them and their family, we let them know.
B. Service Reach: We are able to communicate threat information to users regardless of location or time of day via their mobile devices. So whether someone is at work, out in the yard or on vacation, if important developments arrive we are able to make them aware 24/7/365.
C. Speed of Awareness: The best laid preparedness efforts can be rendered worthless if someone is caught off guard. Being made aware of threats and breaking events, preferably before the masses, can mean the difference between topping off a fuel tank or getting to a grocery store before general panic sets in, getting oneself and family out of an area before danger arrives or being able to take shelter in a timely fashion.
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